Job Requirements
Skills
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Job description for Senior Social Media Specialist at Banananina (Bekasi)
- Create, plan, edit and publish valuable content (text, images, and video) from editorial calendars for social media platforms based on data metrics on a daily basis that builds engagement, increase brand awareness, and induce a purchase
- Schedule and manage the high volume of daily posts
- Collaborate with other departments (production, merchandising, operational, etc) to manage reputation, identify key players, and coordinate actions.
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information.
- Staying up to date on best practices and emerging trends in social media.
- Performing other duties when needed.
- Female
- Bachelor in Communications, Marketing, Business, New Media, Public Relations, or English Literacy
- Fluent in English
- Experienced in fashion industry
- Understand how social media works, monitor trends, and analyze social media channels.
- Confidence in front of the camera
- Fashion & social media savvy (understand and master)
- Min. 3 years experienced in social media marketing
- Able to create copywriting
- Able to work in a team and under pressure
- Able to create a clear content brief, copywriting, editing (photo/video/text), presentation, and good communication skills
- Demonstrable social networking experience and social analytics tools knowledge
- Knowledge of online marketing and a good understanding of major marketing channels
- Positive attitude, detail, and customer-oriented with good multitasking and organizational ability
- Workplace: Summarecon Bekasi
- Please attach your portfolio
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