Senior Digital Marketing Executive
Skills
Job description for Senior Digital Marketing Executive at Ecotruck
- Hết hạn nộp12/09/2022
PHÚC LỢI
- Laptop
- Chế độ bảo hiểm
- Du Lịch
- Đồng phục
- Chế độ thưởng
- Chăm sóc sức khỏe
- Đào tạo
- Tăng lương
- Công tác phí
- Nghỉ phép năm
- CLB thể thao
MÔ TẢ CÔNG VIỆC
A. Recruitment position:
- Senior PR & Marketing Executive (SL: 01)
- Senior Digital Marketing Executive (SL: 01)
B. Job description:
1. Senior PR & Marketing Executive:
- Assist Marketing Head in proposing the communication & branding plan within approved budget; support the internal and external communication planning and execution at country and business unit level across all media platforms (traditional, digital, and social media).
- Create content for products/services on Paid - Owned - Earned - Shared channels to reach and convert potential customers.
- Develop social media content plans and publish social media content. Drive engagement and measure impact for EcoTruck presence on social media platforms (LinkedIn, Facebook, Youtube, etc)
- Plan and execute PR activities includes press release production and distributions, booking PR articles when required. Work closely with the Media agencies to execute the PR & branding campaigns.
- Collaborate with HRS in Internal communications activities, employer branding and employee engagements
- Act as an ambassador of the EcoTruck brand and culture among colleagues and with external stakeholders.
- Help draft, edit and distribute organizational announcements and leadership dialogue via channels including email, video, intranet and social/collaboration media
- Draft speech outlines for key stakeholders at key events such as clients/partners/investors meetings, and internal meetings when required.
2. Senior Digital Marketing Executive
- Develop an in-depth understanding of brand / customer strategy and identify how Digital Marketing can support brand strategic priorities
- Work with brand team to develop a deep understanding of target customer segments / personas and identify customer’s behavior, preferences and leverage points for campaigns, in order to drive penalisation, efficiency and impact of our marketing activities
- Partner with brand team to build, design and execute structured and personalized customer journeys / campaigns across a variety of innovative digital channels
- Work with the brand team to set KPIs and track / monitor / analyze campaign execution. Ensure ‘closed loop marketing by assessing campaign metrics / response / impact, taking learnings forward and adjusting for future campaigns to optimize impact
- Building strong local capabilities by training and developing local human resources on Digital marketing tools, processes, customer journeys and campaign development .
- Drive digital best practice sharing across the local and regional brand teams.
YÊU CẦU CÔNG VIỆC
- Bachelor’s Degree in Marketing, Public Relation, Business Management, etc
- At least 02-03 years of working experience in marketing / digital marketing / Brand management/ PR/ Campaign Marketing. Experience in the B2B logistics/import-export industry is a plus
- Have a strong analytical/strategic mindset and data-based approach
- Have a strong ownership and passion to win
- Proven track record in managing agency partnerships as well as successfully managing internal and external stakeholders
- Excellent communication skills in Vietnamese, both written and verbal. Good communication skills in English.
- Experience with any marketing automation platform and website publishing platform is a plus.
- Demonstrated drive to set and achieve aggressive goals while not compromising on the quality of the work.
- Experience in marketing nascent products/services in new geographies
- Proven ability to both think strategically and execute plans
- Excellent organization skills, and ability to effectively manage multiple projects and to evolve in an ambiguous environment.
THÔNG TIN KHÁC
- Bằng cấp: Cao đẳng
- Phụ cấp khác:Other allowances: Base on job requirements Office goodies including daily healthy snacks, good coffee and tea, healthy beverages, and a great office atmosphere. Official Insurance & Health Insurance. Monthly team building budget, which does NOT roll over
- Thời gian thử việc: 2 months
- Cơ hội huấn luyện: Career path development in Logistics Technology
- Độ tuổi: Không giới hạn tuổi
- Thời gian làm việc: 9am - 6pm, Mondays - Fridays
- Đồng nghiệp: Friendly and proactive environment
- Phúc lợi:Performance bonus ESOP based on performance and contribution. Social insurance and health insurance (on 100% of gross salary). Performance and salary review at least once a year. Company trips and other team building activities (encouraged to do marathon or triathlon).
- Ngày nghỉ: As accordance with the law.
About the company
EcoTruck is a tech start-up in logistics industry.
Office address
139/1A Đường Phan Đăng Lưu, Phường 2,Quận Phú Nhuận, Thành phố Hồ Chí MinhOther Jobs from Ecotruck
