An exciting opportunity to maintain a new mobile application internationally for education. In the landscape of China rising, you will play an important role in execution of marketing and product strategy for Prep Junior, a Chinese language learning mobile app for young learners (aged 4 and above) globally. You will also be a valuable member of an interdisciplinary team, combining educators, technologists, marketeers and managers who are passionate about education, to assist in the development and commercialisation of Prep Junior.
· Documenting bugs and testing game releases
· Following through on technical queries and support
· Scheduling and publishing games for release
· Fetching and updating data for analytics
· Assist in developing key visible partnerships / facilitate events / drive demand
· Develop content for social media and marketing collaterals that demonstrate that value of Prep Junior
· Assist in measuring the effectiveness of marketing activities and the ROI of its expenditures
· Coordinate campaign strategy, optimize the efficiency and measure campaigns performance
· You have fluency in the usage of social media platforms to implement experiments and campaigns
· Fluent written, communication and presentation skills in both English and Mandarin
· Liaison with different external stakeholders (preschools, sponsors, partners)
· Keen interest in the education sector as well as digital marketing and communications and its related tool will be an added advantage