Job description for marketing team leader at HAEU SALON
Brand Building and Development
- Develop a brand development strategy aligned with the business direction.
- Ensure consistency in brand image, messaging, and experience across all touchpoints.
- Develop marketing plans and coordinate with the Board of Directors to implement campaigns to boost revenue and brand awareness.
- Conceptualize and implement promotional programs.
Team Management
- Assign, guide, and develop the Marketing team.
- Work with Designers, Photographers, Editors, and business partners.
- Develop work processes to improve team efficiency and report activities to the CEO.
Partnership
- Build and develop a network of KOLs/KOCs, Influencers, and strategic partners.
- Manage collaboration programs with businesses, hotels, OTA platforms, and expat communities
Reporting & Growth
- Monitor marketing effectiveness through metrics such as revenue, customers, and media coverage.
- Analyze data to optimize campaigns and propose growth solutions.
- Evaluate the effectiveness of each marketing channel and allocate resources appropriately.
Requirements
- Minimum 3 years of experience in Brand Marketing or Marketing.
- Experience in building and developing brands, preferably in the Beauty, Lifestyle, Hospitality, or Luxury Service industries.
- Strong data analysis skills and ability to make data-driven decisions.
- Excellent communication, project management, and teamwork skills.
- Proficiency in English for communication and work.
💵 Competitive salary based on ability.
