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Job description for KOL Specialist (Beauty Products) at Anugrah Inti Makmur Indonesia
- Minimum Bachelor Degree from reputable university in Communication, Business, Public Relation, and Marketing
- Have experience working as influencer management or KOL Management Media, and Content Creator for at least 3 years.
- Have experience in beauty company is an advantage and Have a strong communication skill, can collaborate with team, and creative.
- Have good network / connection with KOL influencers or KOL Agencies
- Ability to work under pressure and deadlines
- Must have a positive attitude, creative, proactive, fast learner and leadership skill
- Understand reseller business for the retail cosmetic product is a must-Advanced communication and interpersonal skills
- Involve in ideation/creation of influencer campaign in acquiring & maintaining KOL/influencers
- Selecting, dealing, arranging a meeting and reminding on each account to execute the campaign
- Analyze & Manage overall KOLs network performance
- To create engaging social media content and design for Communications, marketing tools, and promotion of products
- Responsible for negotiating with KOL such as Celebgram and Influencers and Build a good relationship with KOL such as Celebgram, Influencers
- Assist the process of new launching brand and product, such as : packaging and sticker concepts, PR Package concepts, social media content, and teaser video script content.
- Create a creative content for social media, including Instagram, TikTok, Website, and other platforms also build influencers database
- Evaluating the effectiveness of marketing strategy that we applied.
- Train Customer Service, in terms of : product knowledge and Q&A,and Build relationship with Beauty Commerce Platform or forum for branding and product penetration.
- Implement and manage marketing activities within brand guidelines, budget guidelines, and deadline
- Analyze and evaluate trends, competitive environment, brand awareness and research through a whole member customers