Job Requirements
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admin MERCEDES-BENZ SINGAPORE PTE. LTD.
Last active 2 years ago
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Job description for Intern – Customer Excitement at Mercedes-Benz Singapore Pte. Ltd.
Job Description
This position is for a highly -charged graduate who has an eye for all things luxury. You will be part of the newly-minted Customer Excitement team within Mercedes-Benz Singapore tasked to ensure best-in-class customer experience across every touch point. As part of our new strategy to put our customers at the very center, you will be part of the team involved in this transformation and be part of all the efforts to further elevate Mercedes-Benz as a luxury brand here in Singapore. This position reports to the Head of Customer Excitement who oversees Brand & Content Marketing, Customer Journey & Retail Network Management, E-commerce & Digital Business as well as Online-to-Offline Customer Experience.
Individual to be involved in:
1. Assist in the putting together product launch brief and overall management of
event.
2. Be part of the brainstorm and creation of local content / activities and be the main liaison with all vendors and parties in the execution phase.
3. Assist in the definition and subsequent monitoring of key metrics / KPIs across all traditional touchpoints, especially through events and activities.
4. Review and track the activities of the competition across all channels.
5. Contribute towards the development of more emotional campaigns through communication / messaging on topics such as sustainability.
6. Assist in maintaining and building up the depository of prospective co-branding and strategic partnerships.
Individual can expect to gain the following:
1. Active participation in strategic planning process, including developing goals, objectives and processes.
2. Engaging and building relationships with key stakeholders.
3. Orientation and introduction to an exciting new area within the industry.
4. Involvement in research and data insights.
5. Understanding of the current and the future business model of the industry.
6. Gain experience in planning and executing marketing activities.
7. Gain experience in evaluating effectiveness and efficiency in campaign performance.
8. Mentoring and coaching from the team members and management.
Qualifications
- Preferred current field of study in Business Management or Engineering;
- Ability to work in an international and intercultural context;
- Excellent communication skills in both written and spoken;
- Multi-linguistic abilities would be an added advantage.