Job Requirements
Skills
Job benefits
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Medical insurance
To ensure your health and wellbeing, you have various medical plans to choose from depending on your situation and unique needs. From partial up to full medical coverage, we got you covered.
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Team-building events
Our company simply cannot function well without teams of people working together. That said, we provide numerous team-building activities and events for you and your team to nurture meaningful relationships between every individual.
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Vacation & Leaves
Feel a need for a short break from work? our company is quite flexible when it comes to leaves; be it for vacation, sick, personal, or mental health days. Simply discuss what you need and we will try to cater to those.
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Professional Development
Every employee is an invaluable asset to any team; that's why we want to help you grow. Level up your skills and expertise through our professional co-development programs with notable organizations. We will cover the cost.
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Job description for Growth and Digital Marketing Head at Vybes
- Analyze new and existing marketing initiatives to determine upper-to-lower funnel effects and adjust marketing techniques as needed, as outlined in the AARRR funnel (Acquisition-Activation-Retention-Revenue-Referral).
- Design and create all marketing strategies, projects, and programs, all of which use creative and inventive marketing techniques to increase demand for our products.
- Write detailed strategies for new product launches and oversee their implementation.
- Lead Conversion Rate Optimization (CRO) projects to ensure that marketing plans are implemented on time and that the team's work is thoroughly evaluated.
- Maintain solid market intelligence by staying current with consumer and societal trends, examining our competitors' methods, and offering recommendations for changes to our own.
- Oversee the creation of all go-to-market materials, including presentations, blog entries, ads, social media posts, and press releases.
- Minimum 5 years of experience in Digital Marketing especially to develop consumer-facing products from the scratch
- Having experience in a startup is a plus, and keen to build a product from scratch
- Ideally has strong digital marketing skills including SEO, SEM and content marketing experience and formulate a winning growth strategy
- Experience crafting social media campaigns and having a passion for the creator economy
- Strong analytical skills and data-driven thinking with an initiative to keep up-to-date with the latest trends and best practices in online marketing and measurement
- Have excellent communication abilities both in English and Bahasa Indonesia
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