MÔ TẢ CÔNG VIỆC
- Drive customer acquisition, retention and growth through digital marketing, and a seamless customer experience online, including managing Customer Relation Membership, loyalty programs, Customer Data Process (CDP), Customer Engagement Platform (CEP) and ensuring delivery and returns processes are effective.
- Drives relationship with e-Corm partners (as outlined above) to ensure synergies between the brand’s own digital activities.
- Develops customer understanding through customer data, contributing to the overall analysis of the consumer path to purchase.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Works closely with related teams to define the consumer experience and e-merchandising.
- Activates the right business drivers by tracking and drawing conclusions from specific e-commerce KPIs (unique visitors, conversion rate, profit optimization)
- Adapts strategy to fit with the nuances of local e-commerce markets and leverages best practices across geographies.
- Drives collaboration with digital innovation technology teams and ensures continuous improvement and upgrade of the site scale direct to consumer online sales.
- Monitoring performance and evaluate effectiveness of e-Commerce channels.
- Suggest the improvement / action for business based on intelligence information/reports.
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
- Attractive salary & bonus
- Insurance based on full salary
- PVI Health care insurance
- Annual leave: 16 Annual leave, 6 Paid Sick Leave with 100% salary
- Discount when using service of Pizza Hut
- Allowance for personal interest: birthday, wedding, childbirth, funeral, ...
YÊU CẦU CÔNG VIỆC
- Bachelor in Digital, Business Administration or Marketing (preferred).
- Proven working experience in e-Commerce platform or CRM platform, data analysis, customer’s insight.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
- Strong analytical skills and data-driven thinking.
- Hard work, careful planning
- Up-to-date with the latest trends and best practices in online marketing and measurement
- Creative, innovative, open mindset.
- Strategic mind, strong analytical power.
- Leadership skill, Communication skills (writing/speaking), Influencing skill.
- Sociable, team work, friendly, hardworking and outgoing personality, mature behavior.
- Good office computer skill.