Job description for DIGITAL MARKETING at PT. JST SOFTWARE INDONESIA
Digital marketing jobdesk:
• Assist in planning, executing, and monitoring digital marketing campaigns across multiple platforms (including Meta, Google, and email).
• Update and maintain website content and ensure accuracy in alignment with brand standards.
• Coordinate with regional and corporate teams for digital initiatives, SEO optimization, SEM and analytics tracking.
• Support paid media campaigns, including budgeting, scheduling, and performance reporting.
• Monitor and respond to online reviews and guest feedback on various digital platforms.
• Update and maintain Sosial Media, Instagram, facebook, & Tiktok.
Content & Asset Management
• Maintain a digital content library, including photography, video, and design assets.
• Ensure consistent visual and message alignment across all digital channels.
• Assist in creating social media content calendars and coordinating content production with photographers, videographers, and designers.
• Update and maintain e-newsletter databases and ensure timely distribution.
Data & Reporting
• Compile monthly reports on digital performance metrics, including website traffic, social media engagement, and campaign ROI.
• Provide insights and recommendations to improve digital strategies based on analytics data.
• Assist in tracking online advertising expenses and verifying invoices.
Coordination & Administrative Support
• Collaborate with internal departments (Sales, offline service, etc) to promote our system digitally.
• Liaise with external agencies and suppliers for advertising, design, and media-related tasks.
• Support departmental administrative duties such as preparing purchase requests, maintaining budget trackers, and organizing files.
• Perform any other reasonable duties as assigned by the department head.
