Content Marketing Specialist

Tada

Company prefers not to disclose

Full-Time · On-site

3 - 5 years of experience

This job was closed

Job Requirements

On-site

3 - 5 years of experience

Skills

Semrush

B2b Saas

Ahrefs

Moz

Research

Saas

Social Media

SEO

Seo Tools

Mass Communication

Public Relations

Business Technology

Content Marketing

This job post is managed by

Ryas Rauf

Job description for Content Marketing Specialist at Tada

Improve organic visibility for the brand in all it’s marketing across focus markets. Grow the number of relevant, high-quality inbound links to TADA main website and microsites.
Recommend and execute an off-site content strategy to include blogger/influencer outreach, competitors, gifting, advertorials, link reclamation, and external content creation/guest writing on relevant content sites.
Understand which topic/category areas are of a higher priority and aim to build brand awareness online and improve organic search visibility for the brand.
Analyze and identify content outreach campaigns. Strike the right balance between paid-for content and encouraging earned links.
Research and investigate competitor strategies.
Leverage in-house research and content assets to create unique stats and data for the purpose of generating earned editorial mentions.
Work closely with PR, social media and content folks to maintain and build on existing media and influencer relationships.
Work with the content team to ensure integration of content & social campaigns, engaging with external sites/influencers.
Optimizing the content published on the website for targeted queries.
Identifying ways to improve top of the funnel conversions for different content types.

Tada

51 - 200 employees

Tada provides a seamless, omnichannel, end-to-end loyalty & reward solution across industries. Our solutions help businesses improve channel partner loyalty and maximize customer lifetime value.

We offer a suite of loyalty solutions, including B2B Loyalty, Customer Loyalty, Promoter Loyalty and Employee Engagement. Our innovative technology also supports clients who want to implement on-premise or private cloud infrastructure for their loyalty programs.

Our extensive experience across diverse sectors equips us to deliver highly effective loyalty programs tailored to specific industry needs. We have a proven track record of success in a wide range of industries, including:

FMCG
Automotive (lubricant, spare part, vehicle)
Construction (building material & home improvement)
Consumer electronics
Financial Institution (banking & fintech)
Retail (modern trade, modern trade independent)
Insurance
Health service (clinic, beauty, wellness)
F&B
Fashion & Lifestyle
Technology/Digital
Home Appliances
Education
Transportation/Logistics
Media & Services

Office address

Setiabudi Atrium 6th Floor Suite 602 Jl. H. R. Rasuna Said, Kav 62, Kuningan, RT.18/RW.2, Kuningan, Karet, Kecamatan Setiabudi, Kota Jakarta Selatan, Daerah Khusus Ibukota Jakarta 12920

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