Job Requirements
Skills
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Job description for Brand Manager / Asst Brand Manager at Sharkmind
- Shape and communicate our vision and mission
- Translate brand elements into plans and go-to-market strategies
- Manage a team of marketing people working on brand initiatives
- Suggest and take decision for Micro, Macro Influencer and Endorsement concept
- Quality control, evaluate, and improve content on Tiktok and Instagram
- Lead creative development to motivate the target audiance to "take action"
- Establish performance specifications, cost, and price parameters, market applications and sales estimates
- Measure and report performance of all marketing campaigns, and assess ROI and KPIs
- Monitor market trends, research consumer markets and competitor's acivities
- Oversee new and ongoing marketing and advertising activities
- Monitor product distribution and consumer reactions
- Devise innovative growth strategies
- Align the company around the brand's direction, choices, and tactics
- Proven working experience as Brand Manager or Associate Brand Manager
- Proven ability to develop brand and marketing strategies and communicate recommendations to executives
- Experience in indentifying target audiences and devising effective campaigns
- Excellent understanding of the full marketing mix
- Strong analytical skills partnered with a creative mind
- Data-driven thingking and an affinity for numbers
- Outstanding communication skill
- Up-to-date with latest trends and markering best practices
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