Brand and Marketing Manager
Skills
Job description for Brand and Marketing Manager at Sirka
Responsibilities
- Identify short and long-term opportunities based on research, analysis and a strategic view of the direction of the market
- Plan and execute campaigns to drive sales and brand recognition/ love
- Increase followership of our social media and community platforms
- Define and manage comprehensive go-to-market strategy and plan including positioning, policy, launch strategy, and PR
- Communicate the value proposition of our products to all go-to-market teams and ensure that effective sales support materials and packages are created
- Drive product purchase by supporting market facing programs and effective product launch support
Qualifications
- Must have experience effectively collaborating with cross-functional teams to drive results, and developing and executing against global launch plans to bring digital commerce or advertising products to market
- Experience/ exposure to digital marketing and brand building
- 2+ years experience at a strategy consulting firm or working directly on consumer goods or e-commerce
- Excellent analytical and communication skills and comfort with ambiguity are a must
- Demonstrated experience driving strategic analysis to influence product and business decisions
- Project management experience scoping and manages projects, and delivering outcomes against timelines
- Quantitative analytical experience
- Experience synthesizing analysis and communicating concepts
About the company
Sirka menciptakan platform panduan diet berkemampuan AI yang dapat memberikan solusi pengelolaan berat badan 10X lebih efektif, berkelanjutan, dan terjangkau untuk semua orang.
