Job Requirements
Skills
Job description for Activation Lead at Lingotalk
- Work closely with managers and other leads to develop marketing strategy
- Develop digital marketing strategy by overview the indicator, tracking changes, and monitoring the competition
- Collaborate with internal team to plans and supervise all web, SEO/SEM, email, social media advertising campaigns executions including social media presence
- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs)
- Identifies critical conversion points and drop off points and optimizes user funnels
- Final year student in marketing or a related field
- Have sufficient knowledge of websites and marketing tools (e.g., Google Analytics, FB Ads, WebTrends, etc.) and A/B and multivariate experiments
- Have an experience in leading and managing SEO/SEM, email, social media advertising campaigns
- Self-motivated yet costumer focused
- Highly creative
- Good communication skills
- Familiar with financial planning and strategy
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