KOL SPECIALIST

PT BLACKPOOL KOSMETIK INDONESIA

Rp6,000,000 - 8,000,000/Month

Marketing KOL Specialist

Full-Time · On-site

Minimum Senior/Vocational High School

1 - 3 years of experience

Job Requirements

On-site

1 - 3 years of experience

Minimum Senior/Vocational High School

Skills

English Language

Marketing Communications

Affiliate Marketing

Tiktok Affiliate

KOL Operation

Shopee Affiliate

Sales Management

Job Benefits

THR

Health Insurance

Career Path

Work Insurance

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Job description for KOL SPECIALIST at PT BLACKPOOL KOSMETIK INDONESIA

KOL Specialist (TikTok & Shopee)

Tanggung Jawab:

Memahami positioning produk dan strategi brand perusahaan.
Mencari, menyeleksi, serta membangun kerja sama dengan KOL/KOC yang sesuai dengan target brand di platform TikTok dan Shopee.
Melakukan negosiasi, koordinasi, serta mengelola proses kerja sama hingga pelaksanaan kampanye.
Menyusun dan mengomunikasikan campaign brief kepada influencer sesuai dengan tujuan promosi yang telah ditetapkan.
Mengelola anggaran kampanye, melakukan screening KOL, review konten, serta evaluasi performa campaign.
Memantau dan memastikan seluruh aktivitas seeding berjalan sesuai target dan standar brand.
Mereview script, foto, dan video yang dibuat oleh influencer sebelum dipublikasikan.
Melakukan monitoring terhadap progres promosi, pengiriman sample produk, serta analisis data kampanye.
Memberikan rekomendasi dan strategi optimasi untuk meningkatkan performa campaign dan penjualan.

Requirements

Memiliki pengalaman sebagai KOL Specialist/Influencer Marketing minimal 1 tahun.
Diutamakan memiliki pengalaman bekerja di brand beauty seperti Glad2Glow, Skintific, Gmeelan, Originote, atau brand kecantikan lainnya.
Memahami tren TikTok, Shopee, dan influencer marketing di Indonesia.
Memiliki pengalaman bekerja sama dengan influencer untuk menghasilkan konten yang mampu mendorong penjualan.
Mampu melakukan negosiasi dan komunikasi dengan baik.
Memiliki kemampuan analisis data dan evaluasi performa campaign.
Mampu bekerja secara mandiri maupun dalam tim.
Berorientasi pada target, teliti, proaktif, dan memiliki semangat tinggi untuk mencapai hasil terbaik.

PT BLACKPOOL KOSMETIK INDONESIA

Cosmetics

11 - 50 employees

Blackpool is a global brand company headquartered in China, with branches in major regions such as Hangzhou, China, Los Angeles, US, and Jakarta, Indonesia.

We are committed to building world-class brands by virtue of our profound understanding of cultures and markets in various countries.

Our core competitiveness lies in the fact that we not only focus on traditional marketing but also conduct in-depth analysis and understanding of the ethnic, cultural, and consumption habits of the local market.

It is precisely based on this unique strategy that we have successfully launched multiple brands such as the US beauty brands Lumiocean and Halovida, the Korean brand Ibiou, and the Chinese brand BABI, thus establishing our position as a global brand company. Currently, we are the exclusive Indonesian agent for the Ermuta brand.

Our core strengths: Culture-driven Marketing
Our greatest strength lies in our profound understanding and empathy for local cultures.

We develop the most impactful and unique content and strategies for consumers in each country.

Integrated Brand Building: We integrate and manage the entire process, including market analysis, product development, brand building, Localization marketing, and distribution, to create a strong brand.

Office address

Jl. Melati Raya , RT.9/RW.9, Kapuk, Kecamatan Cengkareng, Kota Jakarta Barat, Daerah Khusus Ibukota Jakarta 11720

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