Skills
Job description for Digital Marketing Specialist at Skin Dewi
Digital Marketing Management
- Create quality performance reporting (KPI, ROI, Target) that provides relevant data, insights, and recommendations.
- Create continuous digital marketing strategy
- Stay abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies when developing campaigns, and update current campaigns
- Plan and execute all digital marketing, including SEO/SEM on Google, Facebook
- Collaborate with internal & external vendors to administer company websites including create landing pages and optimize user experience.
- Continuously do A/B test on various platform (ads, newsletter, social media)
- Plan and analyze broadcast for E-Commerce
Marketing Operation
- Create quality performance reporting (KPI, ROI, Target) that provides relevant data, insights, and recommendations.
- Create continuous digital marketing strategy
- Stay abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies when developing campaigns, and update current campaigns
- Plan and execute all digital marketing, including SEO/SEM on Google, Facebook
- Collaborate with internal & external vendors to administer company websites including create landing pages and optimize user experience.
- Continuously do A/B test on various platform (ads, newsletter, social media)
- Plan and analyze broadcast for E-Commerce & Marketplace
IT Development
- Analyze, build and continuously improve the platform to suit sales's needs
- Find platform/application to help with departments needs in terms of communication and data
- Find platform/tool to help secure company's data and credentials
Partnership & Marketing Communication
- Monitor Influencer Agency partnership
- Monitor partnership activation
- Develop strategy, plan, analyze, and execute communication tools to support marketing communication of promotion, event, and retarget
Qualification
- Min. 2 years proven experience as a digital marketing specialist or similar role
- Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
- Innovative mindset that allows them to come up with creative ideas for marketing campaigns and brand initiatives
- Expert knowledge in consumer behaviors and continuously monitor market trends to anticipate changes to their industry.
- Proficiency with SEO tools, experience with Google Ads and Google Analytics, digital marketing automation software, Web design and development
- Knowledge of Business Strategy/ Strategic Planning (Perencanaan Strategi Bisnis), Content Marketing, Adwords and/or Display Advertising, Email Marketing, E-commerce, and Social Media, basic HTML and Web Publishing.
- Strong analytical & ICT skills, highly developed attention to detail
- Ability to work in a fast-paced environment
- Willing to Work From Office-setting in Pantai Indah Kapuk, Jakarta Utara
About the company
At Skin Dewi, we are proud advocates for natural and gentle beauty solutions that deliver great quality and high performance. We have made it our personal goal to not only provides, but to inspire and promote the formulations of pure, nontoxic and high performance product that delivers results. We believe that each ingredient on the label should achieve targeted results without compromising on quality.
Office address
Golf Island, Pantai Indah Kapuk