Digital Marketing Executive | CRM focus - Vietnam | Remote
Ho Chi Minh City, Vietnam (Remote possible)
Job description for Digital Marketing Executive | CRM focus - Vietnam | Remote at eduCLaaS
eduCLaaS is looking for a driven Digital Marketing Executive who has CRM experience. He/ she will work with regional marketing teams, supporting teams, and vendors to launch omni-channel marketing campaigns with a focus on lead generation, social media and digital presence through lifecycle marketing efforts 30% of the time. 70% of the time, you will play a key role in managing all CRM projects, partnering with a developer to resolve bugs, and train new joiners on the usage of our CRM tools. You should have a hunger to always learn and grow as an individual. Additionally, you should have a strong interest in becoming that all-rounder digital marketer that has cutting-edge knowledge of marketing tools, strategies, and hands-on experience so as to deliver a holistic integrated digital marketing campaign.
Responsibilities include:
· Support our Digital Marketing Managers and regional marketing teammates in achieving quarterly plans through day-to-day milestones.
· Primarily drive, partner with relevant stakeholders, and manage our CRM tool, training, queries and improvement projects; ensuring smooth execution of Omni-channel marketing campaigns. To spice things up, he/ she will work on marketing campaign implementations, execution, optimization, and reporting across channels such as email, web, social media, google ads, etc. as well.
· Campaigns will be measured based on aligned conversion metrics, ROI and other KPIs to achieve lead generation goals, and as a team we will work towards optimizing of user funnel.
· You will also be measured on the timeliness of launching tasked marketing activities, thus project and stakeholder management skillsets are key.
· With strong analytical abilities, you are required to evaluate end-to-end customer experience across multiple channels and customer touch points, in partnership with our Measurement Lead.
The ideal candidate will:
· Be up to date with latest trends and technologies in digital marketing overtime.
· Has decent technical knowledge in digital marketing.
· Has decent program and stakeholder management skills.
· Is highly adaptable and comfortable with change.
· Has a constant appetite to learn and grow as an individual.
· Have decent knowledge of analytics/ metrics, CRM tools, and lead generation.
· Have previous experience with marketing to a B2B/B2C audience.
· Have a Bachelor’s degree in Marketing or relevant field.
· Have 1-3 years of digital marketing/communications experience.
Must have skills
Job benefits
- Remote work options
About the company
eduCLaaS is a digital learning platform that is EduTrust certified by the Council for Private Education (CPE) and is a Centre for Continuous Education and Training (CET) appointed by SkillsFuture (SSG) Singapore. It is an accredited international training center for Pearson UK, one of the oldest and biggest education companies in the world.
eduCLaaS PTE. Ltd., Lithan’s international subsidiary, hosts the Pan-Asia eduCLaaS platform that connects higher education students, working adults, enterprises, employers and higher education institutions for digital upskilling, digital career progression, digital transformation and workforce development.
Office address
11 Eunos Road 8, #07-02 Lifelong Learning Institute, Singapore 408601Similar jobs for you
