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Felicia CHUA
Last active 2 years ago
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Job description for 6 Months Marketing Intern (Beauty) - Dec 22 to Jun 23 at Mandom Corp. Singapore Pte Ltd
This is a paid internship opportunity from December 2022 to June 2023
About us
Founded in 1927, Mandom Corporation is a Japanese manufacturer and distributor of consumer products. From hair wax, cosmetics to shampoo, there is something for everyone to meet their daily needs. Some of the brands under our belt are: GATSBY, LUCIDO-L, Moist Diane and Heroine Make. As a company which focuses on Oyakudachi (dedication to service), we strive to provide the best quality products at affordable prices to consumers.
What to expect
As our Marketing intern, you will get to work on brands under the beauty category. The brands you will be assisting in are: Dollywink, Heroine Make, 1028, Saborino and Momopuri.
Under the guidance of experienced marketers, you will get to understand the internal workings of the Fast Moving Consumer Goods (FMCG) industry, and be introduced to the world of digital and trade marketing. Aside from being involved in the conceptualization and execution of marketing campaigns, you will also play a key role in ensuring that the day-to-day operations within the marketing teams runs smoothly.
This is the perfect opportunity to understand how the textbook theories you are studying now can be applied to the real world.
Keen to embark on this rewarding and insightful journey? Send in your resumes now!
You will be assisting the Beauty team in the following areas:
Digital Marketing
· Create content to drive organic traffic to brands’ websites
· Execute backlink strategy to strengthen brands’ SEO performance
· Monitor social media platforms for trending news and ideas
· Assist in developing and designing digital marketing materials
· Manage monthly social media calendar
Trade Marketing
· Liaise with internal and external stakeholders to roll out marketing projects
· Conceptualize and develop visually impactful designs for in-store displays
· Provide support for trade marketing needs to enhance store visibility and exposure
Campaign Management
· Assist in marketing campaigns in areas such as developing campaign communications, PR, digital buy etc
Data Analysis
· Collect quantitative and qualitative data from marketing campaigns to conduct post campaign analysis
· Conduct market research to understand more about the beauty landscape to identify consumer trends
· Conduct competitor analysis to understand the retail landscape
Operational Support
· Support the marketing teams in daily administrative tasks
· Prepare presentations and monthly reports
· Assist in any other ad hoc tasks assigned
Who we are looking for
· Undergraduates majoring in Marketing
· Able to commit full-time from December 2022 to June 2023
· Possess a strong passion in the Fast Moving Consumer Goods (FMCG) industry, as well as the cosmetics and skincare industries
· Familiarity with social media management (Instagram, Facebook, Tiktok) is a plus
· Knowledge and experience in graphics creation softwares, such as Canva, Adobe Photoshop, Illustrator etc is a plus
· Possess strong analytical skills, good interpersonal, communication and writing skills
· Has an eye for details and aesthetics
· Strong organizational and multi-tasking skills, with an ability to prioritize time-sensitive tasks
· A motivated team-player who is creative, meticulous, resourceful and is able to work independently