Deskripsi pekerjaan Social Media Specialist BEYOND
Key Responsibilities
- Plan, create, and manage engaging content for Instagram, TikTok, Facebook, and other social media platforms.
- Produce high-quality photo and video content that showcases our treatments, services, promotions, and customer experiences.
- Conduct on-site video shoots and photography at our beauty studio and branch outlets.
- Edit videos and photos for social media, advertisements, and marketing campaigns.
- Develop creative content ideas based on current trends and audience preferences.
- Collaborate with the Marketing team to execute digital campaigns and promotional activities.
- Monitor social media performance and provide insights to improve engagement and reach.
- Stay updated with the latest social media trends, beauty trends, and content strategies.
- Ensure all content aligns with the company's branding and visual identity.
Qualifications
- Diploma or Bachelor's degree in Marketing, Communications, Multimedia, Design, or a related field.
- Minimum 2 years of experience as a Social Media Specialist, Content Creator, or similar role.
- Experience in the Beauty, Aesthetic, Skincare, Fashion, or Lifestyle industry is highly preferred.
- Strong creativity with excellent storytelling skills through visual content.
- Able to work independently and manage multiple projects.
Required Skills
- Social Media Management (Instagram, TikTok, Facebook)
- Video Shooting & Photography
- Video Editing (CapCut, Adobe Premiere Pro, Final Cut Pro, or similar)
- Photo Editing (Adobe Photoshop, Lightroom, Canva)
- Content Planning & Content Calendar
- Copywriting for Social Media
- Basic Graphic Design
- Trend Research & Content Ideation
- Excellent communication and teamwork skills
- Willing to travel and work across different branch outlets for content production (Jabodetabek)
