Deskripsi pekerjaan Social Media Specialist for Baby & Kids Brand Sivali Group
Responsibilities:
- Write engaging copy for social media, video scripts, product descriptions, and campaign materials.
- Develop creative content formats: storytelling, problem-solution, educational tips, conversational soft selling, and strong CTA.
- Create feed post captions and scripts aligned with Sivali’s brand voice and personality.
- Collaborate with creative and marketing teams to plan and brainstorm content ideas.
- Research trends and audience insights to produce relevant and impactful content.
- Edit short and long-form videos for promotional, branding, and social media purposes.
- Cut and arrange footage, add effects, transitions, music, and text according to brand needs
- Ensure video quality meets company standards in terms of resolution, duration, and storytelling.
Requirements:
- Strong copywriting skills with a good grasp of brand voice and tone.
- Experience writing content for digital platforms (especially social media).
- Experienced in video content creation and editing using Adobe Family, CapCut, VN, and others.
- Understanding of current social media trends and effective content strategiesCreative, detail-oriented, and able to work under tight deadlines.
- Able to work both independently and collaboratively in a team.
- Strong portfolio with samples of copywriting and video content.
- Familiarity with creating content calendars or campaign planning.
- Experience in fashion industry (including baby/children fashion) is a plus.
