Deskripsi pekerjaan Social Media Content Specialist Pt Linkit360
We are looking for a creative, proactive, and results-driven Social Media Specialist to manage and grow VIA Yotta Byte’s digital presence. This role is responsible for developing content strategies, increasing engagement, and strengthening brand awareness across various social media platforms.
The ideal candidate has a strong understanding of digital trends, is capable of creating relevant and engaging content, and can analyze campaign performance to drive effective strategies. This position also requires excellent communication skills and the ability to collaborate with internal teams to ensure consistent brand messaging.
The Social Media Specialist will play a key role in building relationships with audiences, increasing traffic, and supporting business objectives through digital channels.
Requirements & Qualifications :
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
- Minimum 1–3 years of experience as a Social Media Specialist or similar role.
- Strong understanding of major social media platforms (Instagram, TikTok, LinkedIn, Facebook, etc.) and current digital trends.
- Proven ability to create engaging, creative, and high-quality content (copywriting, visuals, short videos).
- Experience in managing social media campaigns and content calendars.
- Basic knowledge of social media analytics tools (e.g., Meta Insights, TikTok Analytics, Google Analytics) and ability to interpret performance data.
- Familiarity with social media management tools (e.g., Hootsuite, Buffer, or similar).
- Basic skills in graphic design and/or video editing (Canva, CapCut, Adobe tools, etc.) are a plus.
- Strong communication skills, both written and verbal, in English.
- Creative mindset with attention to detail and strong problem-solving skills.
- Ability to work independently as well as collaboratively in a team environment.
- Able to manage multiple projects and meet deadlines in a fast-paced environment.

