· Support marketing campaign planning and execution.
· Write copy for social media posts, promotional emails, and other marketing collateral.
· Assist in the creation of written, video, and image content for marketing channels.
· Participate in marketing brainstorming sessions.
· Assist in the management of website SEO.
· Take part in formal and informal training opportunities.
· Measure and report the results of marketing initiatives
· Applied understanding of basic marketing principles
· Familiarity with major social media platforms (Facebook, Twitter, YouTube, etc.)
· Creative problem-solving skills
· Self-starter with ability to work independently
· Comfortable with multitasking in a deadline-driven environment
· Excellent written and verbal communication skills
· Understanding of SEO techniques and best practices
· Basic photography, image and video editing, and graphic design skills
Education and Experience Requirements:
· Bachelor’s degree or currently working towards a bachelor’s degree in marketing, business, or a related field
· Successful completion of introductory courses in marketing, business, or equivalent
· Proficient with the use of Microsoft Office (Excel, Outlook)
· Previous experience with the use of Adobe Creative Cloud (Photoshop, Premiere Pro) and social media management tools (Hootsuite, Sprout Social) a plus