Deskripsi pekerjaan Social Media Admin Hei Echo
# WE ARE HIRING: SOCIAL MEDIA ADMIN
HEI ECHO
Job Overview
HEI ECHO is looking for a creative, proactive, and trend-aware Social Media Admin to manage daily social media activities and help build audience engagement across digital platforms. This role is ideal for individuals who are passionate about social media, digital culture, and online communities, with a good understanding of trends, memes, and Gen Z audiences.
Key Responsibilities
- Manage and maintain daily social media activities across Instagram, TikTok, and other relevant platforms.
- Plan, schedule, and publish social media content according to the content calendar.
- Write engaging captions, hooks, hashtags, and other copy tailored to the platform and target audience.
- Monitor social media trends, memes, viral content, and pop culture to identify relevant content opportunities.
- Assist in developing content ideas that align with the brand's tone of voice and communication objectives.
- Monitor audience engagement, including comments, direct messages, shares, and other interactions.
- Respond to comments and messages in a timely, friendly, and professional manner.
- Track basic social media performance metrics, including reach, impressions, engagement, and follower growth.
- Collaborate with the creative and content teams to ensure consistent and timely content delivery.
- Maintain an organized content calendar and ensure all assigned tasks meet deadlines.
Requirements
- Fresh graduates and final-year university students are welcome to apply.
- Strong interest in social media, digital culture, and online communities.
- Actively uses Instagram, TikTok, and other relevant social media platforms.
- Understands the basics of Instagram and TikTok content, including posting, captions, hashtags, Stories, Reels, and engagement.
- Up to date with social media trends, memes, viral content, and pop culture, particularly those relevant to Gen Z.
- Able to write engaging captions and copy using a fun, relatable, and appropriate tone of voice.
- Detail-oriented and organized in managing content schedules and daily tasks.
- Responsive, communicative, and comfortable working remotely (WFH).
- Able to work independently, manage priorities, and meet assigned deadlines.
- Owns a laptop or smartphone and has a stable internet connection.
Preferred Qualifications
- Experience managing personal, community, organizational, or business social media accounts is an advantage.
- Familiarity with social media scheduling tools and basic analytics is a plus.
- Basic skills in Canva or other content creation tools are an advantage.
- Strong awareness of digital communication styles and audience behavior.
