Deskripsi pekerjaan SEO Lead Ruangguru
- Leading & managing SEO team performance to achieve monthly KPI's targets through organic channels in all PT. Ruang Raya Indonesia Websites property
- Provide SEO plan & strategy to the team to optimize SEO performances
- Work alongside all Digital Channels, Product Managers, and Engineers to support marketing objectives through SEO end to end initiatives
- Actively seeking for improvement areas by closely monitoring the SEO performance (clicks, ranking, market share, transactional metrics, etc) and staying alert for any changes in PT. Ruang Raya Indonesia websites property that may harm SEO
- Collaborate with Product Managers, Engineers & any related division to run successful technical/on-page SEO projects such as technology adoptions, feature enablement, experiments, and issue management
- Analyze large sets of data and act quickly on trends and opportunities by staying up-to-date on SEO and education industry in an extremely dynamic and competitive environment
- Propose continuous process flow improvement to perform regular SEO initiatives to be implemented and give guidance to junior team members
Job Requirements:
- Bachelor’s Degree or higher in a quantitative subject (e.g., science or math)
- Have 2-3 years’ hands on experience on SEO technical and Copy Writing with proven successful track record
- Expertise with experience in A/B and other testing methods
- Good interpersonal skills and ability to work well in an international team environment
Skill Set:
- At least 3 years experience within the SEO industry
- At least 1 year of team management experience, directly managing SEO specialists
- Leadership & people management skills
- Enterprise SEO experience, preferably at a large-scale ecommerce, newsportal, or SEO agency
- Deep understanding of technical SEO and its relation to ranking algorithms such as crawl, index, meta data, site architecture and other on-page factors is a must
- Solid understanding of web analytics tools such as Google Analytics, Google Data Studio, and Google Search Console
- Experienced with SEO research & audit tools such as ScreamingFrog, Ahrefs, and Semrush
- Basic understanding of web development program such as HTML, PHP, CSS & JavaScript.
- A critical thinker with excellent communication skills, English proficiency, and holds entrepreneurial spirit
- Possess a growth mindset, strong analytical, critical thinking, problem-solving skills and excellent attention to details
- Proficiency in Excel or similar data processing tool
