Deskripsi pekerjaan Sales Representative Lazuardi Food
Qualification :
- At least Bachelor's Degree in Marketing, Business, Marketing or equivalent
- Proven experience min. 3 years in sales & marketing/Public Relation, etc in HORECA industry
- Deep understanding of B2B sales cycles and customer acquisition strategies (have HORECA networking is plu)
- Strong negotiation, persuasion, and effective problem-solving abilities.
- Deep understanding of the food service, HoReCa, sales, and distribution sectors.
- Strong analytical skills to interpret sales data and make data-driven decisions.
- Willing to be place in Bandung
Job Description :
- Analyze market trends in the bakery & pastry sector (e.g., rising ingredients, popular pastry trends, consumer purchasing power) to identify new business opportunities.
- Map out potential new pastry shops, artisanal bakeries, and cafes to aggressively acquire new partnerships.
- Conduct regular business reviews with clients to align their needs with our product portfolio.
- Identify gaps in the current distribution network and expand market reach within the HoReCa and Food Service sectors.
- Maximize product visibility and availability across all designated areas.
- Design and execute targeted promotional campaigns (e.g., bundling, seasonal pastry menus, volume discounts) to stimulate demand.
- Develop proactive clearance strategies and strict FIFO (First-In, First-Out) monitoring to drastically reduce waste, stales, and bad stock.
