Deskripsi pekerjaan Sales Marketing TSVC Establishment
Position : Sales Marketing
Department : Marketing
Industry : F&B / Restaurant & Lifestyle
We are looking for a Sales Marketing professional who can turn marketing activities and market opportunities into real business results. In F&B, this role is not limited to promoting products. You will identify opportunities to generate sales, partnerships, corporate business, events, group dining, collaborations, and new customer acquisition. You will work closely with Marketing, PR & Community, and Operations to ensure every commercial opportunity is followed through into measurable business results.
Key Responsibilities
1. Sales & Business Development
Identify and develop new sales opportunities to support restaurant and overall business targets.
Develop potential customer, corporate, community, event, and partnership accounts.
Conduct prospecting, pitching, negotiation, follow-up, and closing activities.
Build and maintain relationships with corporate clients, communities, event organizers, partners, and other potential business accounts.
Develop opportunities for corporate dining, private events, group bookings, catering, collaboration, and other F&B revenue channels.
Maintain an active sales pipeline and ensure consistent follow-up until conversion.
Develop account management strategies to increase repeat business and account value.
2. Marketing & Commercial Activation
Collaborate with the Marketing team to develop campaigns and promotions that have clear commercial objectives.
Identify opportunities to convert marketing campaigns, events, community activities, and partnerships into sales.
Provide market and customer insights to support campaign and promotional planning.
Develop commercial proposals, sales packages, partnership proposals, and promotional offerings.
Identify opportunities around seasonal moments, holidays, events, new menu launches, and outlet activities.
3. F&B Sales Performance
Monitor sales performance and identify opportunities to increase revenue.
Analyze customer behavior, sales trends, product performance, and market opportunities.
Work with Operations to improve customer conversion and maximize commercial opportunities at outlet level.
Identify opportunities for upselling, cross-selling, group sales, and repeat customer acquisition.
Support initiatives to increase traffic, average transaction value, frequency, and revenue.
4. Reporting
Maintain sales pipeline and sales activity reports.
Track leads, conversion, revenue, partnership performance, and sales achievement.
Provide regular market feedback and recommendations to management.
Evaluate the commercial effectiveness of campaigns and sales initiatives.
Requirements
- Minimum 2–3 years of experience in Sales, Business Development, Sales Marketing, Partnership, Account Management, or related roles.
- Experience in F&B, restaurant, hospitality, lifestyle, retail, or consumer business is strongly preferred.
- Proven ability to work with sales/revenue targets.
- Strong sales, negotiation, pitching, presentation, and relationship-building skills.
- Strong commercial mindset and ability to identify revenue opportunities.
- Comfortable approaching new clients and developing new business.
- Strong understanding of customer behavior and F&B market dynamics.
- Able to work collaboratively with Marketing and Operations.
- Strong follow-up, organization, and pipeline management skills.
- Data-oriented and comfortable working with sales performance metrics.
- Proactive, target-driven, persistent, and result-oriented.
