
Performance Marketing Specialist
Persyaratan
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Skills
Deskripsi pekerjaan Performance Marketing Specialist CutOff - Life Daily Wear
Key Responsibilities:
- Plan, execute, and optimize paid advertising campaigns across Meta Ads, TikTok Ads, and Marketplace Ads.
- Monitor ad performance, analyze key metrics, and adjust strategies to improve ROI.
- Conduct A/B testing on creatives, audiences, and ad placements.
- Manage ad budgets effectively to maximize results while minimizing costs.
- Research industry trends, competitors, and audience behavior to refine targeting strategies.
- Collaborate with creative and marketing teams to develop high-performing ad content.
- Generate reports and insights to improve campaign performance and decision-making.
Requirements:
- Minimum 1 year of experience in paid ads or performance marketing.
- Experience working in a fashion or beauty brand is required.
- Completed a bootcamp or training in performance marketing, digital ads, or related fields.
- Strong analytical, logical thinking, and mathematical reasoning skills.
- Proficiency in running and optimizing campaigns on Meta Ads, TikTok Ads, and Marketplace Ads.
- Ability to interpret data, track KPIs, and optimize ad performance.
- Detail-oriented with a results-driven mindset.

CutOff and Perfect Date is an online fashion brand focused on creating daily outfit that help people to look great, feel confident, and comfortable wherever life takes them, to be part of their great journey as their Life Daily Wear.
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