Deskripsi pekerjaan Part-Time Social Media Content Strategist / Video Editor Evo Fit Plus
Evofitplus is a growing sports and fitness start-up focused on building a strong community through running, strength training, and performance-based programs — from general fitness to race-specific preparation such as Half Marathon, Full Marathon, and hybrid races like Hyrox.
We are looking for a creative, proactive, and detail-oriented Part-Time Social Media Content Strategist / Video Editor to manage and grow multiple social media accounts across both personal and business brands, while capturing the energy and identity of the EVO ecosystem.
Scope of Work
• Manage 4 Instagram accounts (2 personal, 2 corporate – Evofitplus & Evophysio)
• Plan and execute content strategies for:
• EVO training programs (running, strength, EVRX classes)
• Community activations & events (group runs, races, challenges)
• Race-related content: recap of races, race achievements, and training progress journeys
• Personal branding of the EVO Founder & Director
• Create weekly & monthly content calendars
• Write engaging, brand-aligned captions (different tone for each account)
• Edit short-form videos (Reels / TikTok) with strong storytelling
• Support content ideation based on trends + on-ground activities
• Ensure consistent branding, messaging, and posting cadence
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Key Responsibilities
• Develop creative content ideas aligned with EVO’s identity (performance, community, lifestyle)
• Handle end-to-end content flow: planning → shooting direction → editing → posting
• Capture and translate real training moments into engaging content (GBK sessions, EVRX classes, race prep, physio treatments)
• Package race journeys into compelling narratives (before → during → after: training build-up, race day, results, reflections)
• Stay updated with *Instagram & TikTok trends* and apply them strategically
• Optimize content for *engagement, reach, and growth*
• Maintain *consistency across multiple accounts* while keeping each brand distinct
Requirements
• Proven experience in social media management & video editing
• Design skill on Canva or other related application
• Strong understanding of Instagram & TikTok content trends
• Proficient in editing tools (CapCut, Adobe Premiere, etc.)
• Good eye for visual storytelling, pacing, and aesthetics
• Able to manage both personal & corporate brand voices
• Organized, responsive, and able to meet deadlines consistently
• Ability to speak Fluent English
Working Arrangement
• Part-time (flexible hours)
• Expected commitment: 20-25 hours/week (adjustable based on workload & campaign periods)
• Hybrid (with occasional on-ground coverage for EVO sessions/events)
• Based in Jabodetabek
Plus Points
• Experience handling *multiple accounts simultaneously*
• Familiar with fitness, running, wellness, or hybrid training (Hyrox-style) content
• Comfortable covering live training environments / events
