Deskripsi pekerjaan MARKETING PT Pacific Niaga Pratama
Marketing untuk Double Jo Kitchen:
- Develop and execute monthly marketing campaigns, including promotional calendars and strategic initiatives to drive brand awareness and sales.
- Plan, manage, and execute payday campaigns, seasonal promotions, and other marketing activities across online and offline channels.
- Manage distributor marketing initiatives by coordinating promotional activities, marketing materials, and campaigns to support sales growth.
- Develop and execute collaboration campaigns with partners, brands, KOLs, and communities to expand brand reach and create impactful marketing opportunities.
- Coordinate Modern Trade marketing activities, including promotional programs, in-store visibility, merchandising support, and retail activations.
- Plan and organize brand activation events, exhibitions, bazaars, and other offline marketing events, ensuring smooth execution from preparation to post-event evaluation.
- Work closely with internal teams, external vendors, and business partners to ensure marketing campaigns are delivered on time and within budget.
- Monitor campaign performance, prepare marketing reports, and provide insights and recommendations for future improvements.
- Stay updated with industry trends, competitor activities, and consumer behavior to identify new marketing opportunities.
Requirements
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum 2 years of experience in a Marketing role, preferably within the F&B industry.
- Hands-on experience in planning and executing marketing campaigns, brand activations, and promotional events.
- Experience working with Modern Trade, distributors, or retail marketing initiatives is a strong advantage.
- Strong project management and organizational skills with the ability to manage multiple projects simultaneously.
- Excellent communication and stakeholder management skills.
- Creative, proactive, and able to work independently as well as collaboratively in a fast-paced environment.
- Willing to travel and work on-site during events, activations, and bazaars when required.
