Deskripsi pekerjaan Marketing Executive YouApp
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Are you someone who is driven, ambitious, and hungry for success? We are currently seeking a Marketing Executive to help us spread the word about our innovative platform and reach even more people. Join us in our mission to build a truly and engaged community.
Responsibilities:
- Develop and execute social media content strategies to enhance brand presence and engage the audience.
- Manage social media platforms, including content creation, scheduling, monitoring, and responding to user interactions.
- Prepare compelling and impactful press releases and PR kit copies to promote our brand and products/services to media outlets.
- Create and optimize website SEO and ASO app content to improve organic visibility and drive website/app traffic.
- Collaborate with the team to plan, prepare, execute, and evaluate marketing campaigns, ensuring alignment with overall marketing objectives.
- Assist in crafting persuasive and effective copies for digital ads, ensuring messaging consistency and driving conversion.
- Monitor and analyze campaign performance data, generate reports, and provide actionable insights for continuous improvement.
- Stay updated on industry trends, competitor activities, and emerging marketing strategies and techniques.
- Leverage SaaS experience to drive marketing initiatives for software products and services
- Oversee e-commerce marketing campaigns to enhance online presence and drive sales.
- Manage and lead subscriber sales initiatives for both B2B and B2C markets
Requirements:
- Have a Diploma or higher
- Must have a minimum of 2 years of experience in the field of marketing
- Able to work in a team environment, as well as independently and responsibly
- Able to cope well with stress and tight deadlines
- Have a dynamic disposition, outgoing personality, initiative and positive attitude
- Must be well-organised, neat and careful
- Possess an intimate knowledge of all social media platforms
- Proven experience in marketing management, with a focus on SaaS, e-commerce, and subscriber sales.
- Must be able to copywrite and market to Chinese audience
- Strong proficiency in English language, spoken and written communications.
- Able to multi task
Bonus:
- Able to use Photoshop to do simple edits
- Able to design and is creative
Opportunity:
- Opportunities to work with international brands, merchants, and participate in global events.
