Deskripsi pekerjaan Marketing Executive Jawa Timur PT Agroiris Crop Protection Indonesia
Rainbow adalah perusahaan perlindungan tanaman global yang menyediakan platform bisnis dengan solusi fleksibel dan efisien biaya untuk memenuhi kebutuhan beragam petani, distributor, dan mitra industri. Rainbow beroperasi di lebih dari 100 negara di lima benua.
Kualifikasi Utama (Qualifications)
- Pendidikan: Minimal D3 atau S1 Agroteknologi, Agronomi, Proteksi Tanaman, Tanah, atau rumpun Pertanian lainnya.
- Pengalaman: Pengalaman minimal 3 Tahun sebagai level supervisor sales/marketing di perusahaan pestisida dengan penempatan di dalam area jawa timur
- Lisensi & Mobilisasi: Memiliki SIM A aktif serta bersedia melakukan perjalanan dinas/mobilitas tinggi ke area pelosok/perkebunan.
- Domisili/Penempatan: Jawa Timur dan Sekitarnya (wajib).
- Memiliki Public Speaking yang Bagus serta Mampu beradaptasi Dengan Kondisi Area Kerja dan Culture Petani
- Bisa mengoprasikan Microsoft office (Word, Excel & PPT)
Tanggung Jawab Utama (Key Responsibilities)
A. Accelerate Market Penetration and Sales Growth
Dedicated Marketing Executive will help identify market opportunities, strengthen product positioning, and accelerate product adoption among farmers. The role will focus on converting market opportunities into measurable business growth through targeted demand generation activities.
B. Strengthen Demand Generation Execution
The position will ensure consistent implementation of marketing programs, including farmer meetings, demonstration plots, field trips, product promotion, and other demand creation activities. Stronger field execution will help generate product trials, build farmer confidence, and support repeat purchases.
C. Improve Distributor and Retailer Engagement
The Marketing Executive will work closely with the sales team, distributors, and retailers to improve product visibility, strengthen channel engagement, and ensure marketing initiatives are aligned with commercial priorities.
D. Enhance Market Intelligence and Competitive Response
Dedicated field coverage will enable more regular monitoring of competitor activities, product pricing, market trends, pest and disease pressure, and farmer needs. These insights will support faster decision-making and more effective marketing strategies.
E. Improve Marketing Coverage and Execution Capacity
A dedicated resource in East Java will increase the team's capacity to execute field activities, follow up on marketing programs, and coordinate with the sales organization. This will allow the Marketing Manager to focus more on strategic planning, business analysis, and overall marketing performance.
