Deskripsi pekerjaan Marketing Communication SPV PT ROYAL PILLAR INTERNASIONAL
About the Company
We are a leading watch distribution company representing a variety of international and local timepiece brands. To support our expanding business, we are seeking a dynamic and strategic Marketing Communications Supervisor to lead our brand communication efforts and strengthen our market presence.
Responsibilities:
1. Develop and implement marketing communication strategies to increase brand awareness and boost sales of the company’s watch products.
2. Manage brand positioning and image, ensuring all visual communications and messaging align with brand identity.
3. Plan and execute promotional campaigns (online & offline), including product launches, exhibitions, sponsorships, and collaborations with external partners.
4. Oversee digital marketing and social media activities, including content creation, influencer collaborations, and monitoring engagement.
5. Prepare communication materials such as catalogs, brochures, advertisements, and press releases.
6. Build and maintain relationships with media, Key Opinion Leaders (KOLs), and communities to enhance brand exposure.
7. Analyze marketing campaign effectiveness (ROI, reach, brand awareness, and sales impact).
8. Collaborate with sales and retail teams in planning promotions and developing customer loyalty programs.
9. Manage the marketing and communication budget to ensure efficient and effective usage.
10. Lead and guide the Marcomm team to achieve targets and maintain brand standards.
Qualifications:
1. Bachelor’s degree in Marketing, Communication, Public Relations, or Business Management.
2. Minimum 3–5 years of experience in Marketing Communication or Brand Activation, preferably in fashion, retail, lifestyle, or consumer goods industries.
3. Strong understanding of branding, digital marketing, and event management.
4. Excellent copywriting and visual communication skills.
5. Creative, proactive, and skilled in market analysis and fashion/lifestyle trend forecasting.

