Deskripsi pekerjaan Marketing Communicatioans PT SWARA CAHAYA SEMESTA
We’re looking for a Marketing Communication Specialist who is strategic, creative, and adaptable to help shape and amplify our brand voice. In our fast-paced startup environment, you’ll play a key role in building brand awareness, developing integrated communication strategies, and managing collaborations with KOLs and strategic partners.
Key Responsibilities
1. Brand Communication Strategy
- Develop and implement brand communication strategies aligned with business goals.
2. Campaign & Messaging
- Create key messages for product campaigns, launches, promotions, and partnerships.
- Collaborate with product, content, and social media teams to ensure consistency across all platforms.
3. KOL & Influencer Activation
- Identify, negotiate, and manage collaborations with influencers and KOLs.
- Prepare detailed briefs, manage execution, and evaluate campaign performance.
4. Content & Copywriting
- Produce content for landing pages, email campaigns, social media, video scripts, and more.
- Ensure a consistent tone of voice and messaging across all communication channels.
5. Event & Partnership Communication
- Prepare communication materials for product launches, webinars, offline/online events.
- Develop co-branded materials for strategic partnerships and collaborations.
6. Monitoring & Insights
- Track campaign performance using both qualitative and quantitative data.
- Provide insights and recommendations to improve future marketing communications.
Qualifications
- Bachelor's degree in Communications, Marketing, Public Relations, or a related field.
- Minimum 1–2 years of experience in Marketing Communication, Brand Communication, or related roles (experience in a startup or agency is a plus).
- Strong ability to develop and execute communication strategies effectively.
- Excellent writing skills, with a talent for copywriting, storytelling, and brand messaging.
- Willing to work on-site
If you’re passionate about building strong brand messaging, creating impactful campaigns, and collaborating with influencers to amplify communication strategies—you’ll thrive in this role. Join our team and help craft memorable stories and campaigns that resonate with the right audience through the power of strategic communication and KOL partnerships!
