Deskripsi pekerjaan KOL Specialist PT. LILA SEHAT TEKNOLOGI MEDIS
Requirements
- Minimum 2 year of experience in KOL Management or Influencer Marketing.
- Good command of English, both written and spoken.
- Excellent communication, networking, and negotiation skills.
- Strong understanding of TikTok, Instagram, and the Indonesian KOL landscape.
- Experience working with KOL agencies, MCNs, or influencers.
- Experience in Beauty, Cosmetics, Skincare, Fashion, Lifestyle, or Personal Care industries is preferred.
- Contact lens or eyewear industry experience is a plus.
- Sales-oriented, target-driven, and familiar with GMV, conversion, and ROI metrics.
- Proficient in Microsoft Excel or Google Sheets.
- Having an established KOL network is a strong advantage.
Job Description
- Identify and recruit potential KOLs, influencers, and content creators across TikTok and Instagram.
- Build and maintain relationships with KOLs, talent agencies, and MCN networks.
- Handle communication, partnership arrangements, and rate negotiations with KOLs and agencies.
- Manage KOL campaigns through agency collaborations, short-form videos, and live streaming activities.
- Monitor campaign performance, including sales, GMV, engagement, and ROI.
- Achieve assigned sales targets and campaign KPIs.
- Manage campaign budgets and prepare performance reports.
- Maintain an updated KOL database and stay informed about social media trends.
