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Deskripsi pekerjaan KOL Project Manager PT. Mindo Small Business Solutions
- Research, identify, and build relationships with Key Opinion Leaders in relevant industries.
- Collaborate with internal teams to align KOL strategies with project goals.
- Develop and execute comprehensive KOL strategies aligned with campaign objectives.
- Create project plans outlining KOL engagement timelines, content creation, and promotion.
- Facilitate collaboration between KOLs and content creators to develop engaging and authentic content.
- Ensure content aligns with brand guidelines and resonates with the target audience.
- Oversee the execution of KOL campaigns, including content publishing, event participation, and social media engagement.
- Monitor campaign performance and optimize strategies for maximum impact.
- Providing insights and recommendations for improvement.
- Facilitate effective communication with third-party agencies and brands to provide regular updates on the progress of campaign projects.
- Serve as a liaison between internal teams and external partners to ensure alignment with project objectives and timelines.
- Oversee the payment process to guarantee accuracy and adherence to established protocols in KOL (Key Opinion Leader) payments and taxation procedures.
- Conduct regular audits to verify the correctness of financial transactions, ensuring compliance with regulatory requirements and internal policies.
- Take ownership of the entire project management process, from initiation to completion.
- Coordinate and oversee all project-related activities, ensuring seamless integration between different project phases and departments.
- Bachelor's degree in marketing, communications, business, or a related field. Advanced degrees or certifications are a plus.
- Proven experience as a Project Manager with a focus on KOL management or influencer marketing.
- Demonstrated success in developing and executing KOL strategies.
- In-depth understanding of social media, influencer marketing trends, and the evolving landscape of Key Opinion Leaders.
- Familiarity with various industries and the ability to identify relevant KOLs.
- Excellent communication and negotiation skills.
- Ability to effectively convey project goals and expectations to KOLs and internal teams.
- Good English in verbal and written (preferred)
- Strong organizational and time management skills.
- Detail-oriented with the ability to manage multiple KOL relationships and campaigns simultaneously.
- Ability to adapt to changing trends and evolving industry landscapes.
- Flexibility to adjust strategies based on campaign performance and feedback.
- Strong analytical skills to interpret campaign data and make data-driven decisions.
- Proficiency in using analytics tools to measure and report on KOL performance.
- Familiar with social media platforms, content creation tools, and influencer marketing platforms.
- Ability to leverage technology to streamline KOL management processes.
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