Deskripsi pekerjaan KOL & Community Specialist VhiSOMO
Job Function
As a KOL & Community Specialist, you are responsible for developing and executing collaboration strategies with KOLs/influencers and building the community based on clients needs.
Key Responsibilities
- Develop and implement KOL (Key Opinion Leader) and community engagement strategies.
- Identify, vet, and manage relationships with relevant KOLs and influencers.
- Negotiate contracts, collaborations, and partnerships with KOLs to maximize value for both parties.
- Design and execute various community-building programs to expand and maintain our community.
- Create and oversee community-driven content and initiatives across various platforms.
- Monitor, analyze, and report on KOL campaign and community engagement metrics.
- Facilitate meaningful interactions within our online community.
- Stay current with influencer marketing trends and community management best practices in Indonesia
- Collaborate with other teams to align KOL and community efforts with overall marketing goals.
Job Qualifications
- Proven experience in influencer marketing and community management in Indonesia, with at least 2 years in a similar role.
- Strong relationship-building and networking skills.
- Excellent negotiation skills for managing contracts and partnerships with KOLs.
- Experience in developing and managing influencer campaigns.
- Demonstrated success in designing and implementing community growth programs.
- Experience in event planning or organizing community meetups (online or offline) will be a plus.
- Proficiency in influencer management and community engagement tools (TikTok Creator Marketplace, HypeAuditor, Sociabuzz, etc.).
- Analytical skills for tracking and reporting on campaigns.
- Creative problem-solving skills and adaptability to changing trends.
- Understanding of legal and ethical guidelines for influencer marketing, including disclosure requirements for sponsored content.
- Understanding of social media platforms and their unique community dynamics.
- Ability to work both independently and as part of a cross-functional team.
