Deskripsi pekerjaan KOL & AFFILIATE SPESIALIST PT HASHTAG SELECTION INDONESIA
π We Are Hiring: AFFILIATE & KOL Specialist β VINKO π
We are looking for a passionate, results-driven Affiliate Marketing Specialist with strong relationship-building skills to join our growing team.
This position will focus on developing Affiliate & KOL Marketing for VINKO, a consumer electronics brand offering innovative products for modern lifestyles.
π§ About VINKO Products
VINKO is a consumer electronics brand focusing on technology products and accessories for everyday needs.
π Power Banks
β’ VINKO V9 β Power Bank
β’ VINKO V10 β Power Bank
β’ VINKO V200 β Power Bank
β’ VINKO power bank products have obtained CCC certification.
π§ TWS / Earbuds
β’ VINKO S10-NC β TWS Earbuds
β’ Equipped with ANC (Active Noise Cancellation) and ENC (Environmental Noise Cancellation) features.
π¦ VINKO Product Categories
VINKO primarily focuses on:
β’ Consumer Electronics
β’ Mobile Accessories
β’ Power & Charging
β’ Audio / TWS & Earbuds
π Key Responsibilities
β’ Identify, approach, recruit, and build relationships with KOLs, content creators, affiliates, MCNs, and agencies across social media and e-commerce platforms.
β’ Build and expand a strong creator and affiliate network, particularly within consumer electronics, mobile accessories, lifestyle, and related categories.
β’ Plan and execute KOL & Affiliate Marketing campaigns, from campaign briefing, product/sample distribution, content publication, monitoring, to reporting.
β’ Create clear and engaging content briefs to ensure creator content aligns with VINKOβs brand image and campaign objectives.
β’ Develop and execute Affiliate Marketing strategies to increase GMV, sales, customer acquisition, brand awareness, and ROI.
β’ Monitor daily and weekly affiliate and KOL performance using dashboards and analytics tools.
β’ Analyze campaign performance and provide actionable insights and optimization recommendations.
β’ Identify top-performing products, creators, and affiliate opportunities to maximize campaign effectiveness.
β’ Coordinate product sample distribution and monitor published content to ensure campaigns run smoothly and according to schedule.
β’ Collaborate with Marketing, E-commerce, Creative, and Livestream teams to ensure successful campaign execution.
β’ Support livestream planning and provide direction to creators regarding TikTok Ads and promotional activities.
β’ Stay updated on market trends, competitor activities, KOL/influencer trends, and Affiliate Marketing best practices.
π Requirements
β’ Minimum 1β3 years of experience in Affiliate Marketing, KOL/Influencer Marketing, or a related field.
β’ Experience operating TikTok and Shopee is highly preferred.
β’ Experience working with MCNs, agencies, or brand marketing teams is a plus.
β’ Diploma or Bachelorβs degree in any field; Marketing, Business, Communication, or related fields are preferred.
β’ Strong communication, negotiation, and relationship-building skills.
β’ Strong analytical mindset with the ability to evaluate campaign performance and identify growth opportunities.
β’ Well-organized, detail-oriented, and strong in administrative and project management skills.
β’ Passionate about digital marketing, social media, KOL/creator trends, and e-commerce.
β’ Able to work independently, manage multiple campaigns simultaneously, and meet deadlines.
β’ Experience handling or marketing similar products is a strong plus, especially consumer electronics, mobile accessories, power banks, charging products, TWS, earbuds, or audio products.
β’ Candidates who have previously handled, marketed, or managed campaigns for similar product categories will have an additional advantage.
