Deskripsi pekerjaan Head of Sales & Marketing PT Sera Food Indonesia
Job Description
- Develop and execute comprehensive Sales & Marketing strategies to achieve company sales targets and business objectives.
- Lead, manage, and develop the Sales & Marketing team to maximize team performance and productivity.
- Expand and strengthen sales channels, including General Trade (GT), Modern Trade (MT), Horeca, Distributor, and B2B channels.
- Build and maintain strong relationships with customers, distributors, business partners, and key stakeholders.
- Identify new business opportunities and develop strategies to increase market penetration and revenue growth.
- Plan and manage promotional activities, product launches, and marketing campaigns to support business growth.
- Monitor and analyze sales performance, market trends, budgets, and KPIs to ensure targets are achieved.
- Develop sales forecasts, budgets, and performance reports for management review.
- Collaborate with other departments to ensure effective execution of sales and marketing initiatives.
- Conduct regular market analysis to identify customer needs, competitor activities, and emerging market opportunities.
- Ensure the implementation of sales and marketing strategies is aligned with the company's overall business direction.
Qualifications
- Bachelor's degree in Business, Marketing, Management, or a related field.
- Minimum 8 years of experience in Sales & Marketing, preferably within the FMCG/Frozen Food industry.
- Minimum 3 years of experience in a managerial or leadership position.
- Strong experience in managing GT, MT, Horeca, Distributor, and B2B channels.
- Strong leadership and team management skills.
- Excellent communication, negotiation, analytical, and problem-solving skills.
- Strong business acumen with the ability to analyze market trends and identify business opportunities.
- Results-oriented, proactive, and able to work effectively under pressure.
- Willing to travel as required for business needs.
- Proficiency in English is an advantage.
