Deskripsi pekerjaan E-Commerce Specialist Yonex Indonesia
Qualifications:
- Minimum Bachelor’s Degree (S1) in Marketing, Business, Management, Communication, or a related field.
- Minimum 2–3 years of proven experience as an E-Commerce Specialist, Marketplace Specialist, KOL & Affiliate Specialist , or in a similar role.
- Strong hands-on experience managing Shopee, Tokopedia, TikTok Shop, Lazada, and/or Blibli.
- Proven experience in managing KOL & Affiliate campaigns and E-Commerce Ads end-to-end, including sourcing, negotiation, briefing, campaign execution, and performance optimization.
- Strong understanding of E-Commerce metrics such as GMV, ROAS, CTR, Conversion Rate, Traffic, and Sales Performance.
- Strong analytical, communication, negotiation, and problem-solving skills.
- Target-oriented, proactive, and able to develop and execute E-Commerce strategies independently.
Job Description:
- Manage and optimize daily E-Commerce operations and marketplace performance.
- Develop and execute E-Commerce marketing strategies, campaigns, and promotional plans to achieve sales targets.
- Manage Affiliate & KOL campaigns, including campaign planning, sourcing, negotiation, briefing, sample distribution, and performance evaluation.
- Plan, manage, and optimize E-Commerce Ads to maximize traffic, conversion, and sales.
- Manage marketplace campaigns, promotions, vouchers, flash sales, and campaign registration.
- Optimize product listings, pricing, content, and product visibility across E-Commerce platforms.
- Monitor inventory availability and coordinate with relevant teams to ensure smooth operations.
- Analyze and report E-Commerce performance using key metrics such as GMV, ROAS, CTR, Conversion Rate, Traffic, and Sales.
- Identify growth opportunities and develop data-driven strategies to improve sales and overall E-Commerce performance.
- Monitor competitors, marketplace trends, and consumer behavior to support business growth.
- Handle customer inquiries and complaints professionally when required.
