Premium Fashion Startup is a dynamic and innovative company in the premium fashion industry, committed to delivering high-quality and trend-setting fashion products. We are seeking a highly motivated and experienced Business Development and Marketing Manager to join our founding team and spearhead our ambitious growth plans. The ideal candidate will play a crucial role in achieving a 10X growth trajectory by leveraging digital media, social media, investor relationships, and retail partnerships.
Develop and execute a comprehensive digital media strategy to drive brand awareness and customer acquisition.
Utilize digital marketing channels, including but not limited to SEO, SEM, email marketing, and display advertising, to achieve business objectives.
Analyze data and insights to optimize digital campaigns for maximum ROI.
Lead the development and implementation of a robust social media strategy to enhance brand visibility and engagement.
Grow and manage social media platforms by creating compelling content and executing effective campaigns.
Stay current with industry trends and emerging social media platforms to maintain a competitive edge.
Implement strategies to achieve organic growth through innovative and creative marketing initiatives.
Foster community engagement and user-generated content to build a strong and loyal customer base.
Cultivate and maintain relationships with potential investors, presenting a compelling case for investment in the company.
Provide regular updates and reports to investors on the company's performance and growth milestones.
Identify and establish strategic partnerships with retail outlets to expand the distribution network.
Negotiate favorable terms and collaborate with retail partners to create mutually beneficial marketing initiatives.
Cross-functional Collaboration:
Work closely with the product development team to align marketing strategies with product launches and promotions.
Collaborate with sales and customer service teams to ensure a seamless customer experience.
Bachelor’s degree in Marketing, Business, or a related field. MBA is a plus.
Proven experience in business development and marketing, preferably in the fashion industry.
Strong understanding of digital marketing trends, social media platforms, and e-commerce strategies.
Exceptional communication and interpersonal skills.
Demonstrated ability to build and maintain relationships with investors and retail partners.
Analytical mindset with the ability to use data-driven insights to make strategic decisions.
Proven track record of achieving significant growth for a startup or established brand.
Interested candidates are invited to submit their resume, cover letter, and a portfolio showcasing successful marketing campaigns.
Our Startup is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.