Deskripsi pekerjaan Digital Marketing Citra Lestari Sempurna, Pt
Job Description
- Develop and implement digital marketing strategies aligned with company goals and objectives.
- Plan, execute, and optimize end-to-end digital marketing campaigns across social media, SEO/SEM, content marketing, KOL collaborations, and paid ads (Meta & TikTok), including marketplace ads (Shopee/Tokopedia), to drive performance and ROI. .
- Monitor, analyze, and report campaign performance regularly, providing actionable insights for continuous improvement.
- Conduct market research and identify trends, audience insights, and opportunities to improve campaign effectiveness.
- Collaborate with creative and cross-functional teams to develop engaging content and ensure consistent brand presence across all digital platforms.
- Drive performance optimization to maximize ROI and efficiency of digital marketing spend.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Minimum 2 years of experience in Digital Marketing or a similar role.
- Experience in FMCG industry (preferably cosmetics) is a plus.
- Proven track record in managing digital marketing budgets and performance-driven campaigns.
- Strong knowledge of digital advertising platforms such as Meta Ads, TikTok Ads, Google Ads, and marketplace ads (Shopee/Tokopedia).
- Excellent communication and interpersonal skills.
- Strong ability to work collaboratively in a team and cross-functional environment.
- Willing to be placed in Penjaringan, North Jakarta.
- Available to join immediately.
