The Digital Marketing Specialist is responsible for developing digital marketing strategies, executing ads on social media, SEO, and reporting on ad performance data. Make data-driven decisions and strategic analysis.
- Plan and execute all digital marketing, including SEO/SEM, email, social media and display advertising campaigns
- Measure and report the performance of all digital marketing campaigns
- Plan, execute, and measure conversion experiments and tests
- Evaluate end-to-end customer experience across multiple channels and customer touchpoints
- Transform company goals into digital marketing strategies and help execute from SEO/SEM, email, social media, display ad campaigns, experimentation, and A/B testing
- Manage strategic budget allocation for digital marketing implementation
- Min. 1 year of working experience in digital marketing
- Passion in data-driven marketing
- Highly creative with experience in identifying target audiences and designing digital campaigns that engage, inform, and motivate audience
- Strong knowledge of marketing & analytics tools
- Willingness to learn & adaptability is a big plus
- Effective communicator (oral and written) and strong analytical skill
- Up-to-date with the latest trends and best practices in digital marketing
- High level proficiency in Excel, SQL and data analytics is a plus
- Familiar with KOL strategies is a plus
Mayar is a startup fintech company that helps businesses to accept online payments easily without coding for MSMEs and Entrepreneurs. Mayar is funded by a VC from Japan.