Persyaratan
Skills
Loker ini dikelola oleh
Deskripsi pekerjaan Digital Marketing Manager PT Subur Progress
- Plan and execute all digital marketing, including Search Engine Optimizion (SEO)/Search Engine Marketing (SEM), Marketing Database, Email, Social Media and Display Advertising Campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Collaborate with internal teams to create landing pages and optimize user experience
- Meeting with the Sales and Marketing team to discuss digital marketing strategies.
- Utilize strong analytical ability to evaluate end-to-end customer experience across digital channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies
- Analyzing site traffic including click navigation, shopping patterns, and purchase conversion.
- Maintaining customer communications with weekly reports, news articles, and industry guides.
- Assessing the online user experience and developing strategies to increase Net Promotere Score(NPS).
- Monitoring and maintaining the media budget.
- Bachelor degree in marketing, communications or a related field
- Experience handling digital marketing for either a direct brand or for a digital marketing agency. Minimum 4 years total experience or 2 years in a manager/supervisory role (senior positions will be considered)
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns, and brand exposure techniques.
- Advanced project-management skills include planning, implementation,evaluation and controlling
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform knowledge of digital marketing techniques.
- Experience in optimizing landing pages and user funnels
- Solid knowledge of website analytics tools (e.g., Google Analytics)
- Experience in setting up and optimizing Google Adwords campaigns
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
- Good interpersonal skills.
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