Deskripsi pekerjaan Digital Content Creator & Trend Strategist Start Friday Asia Brand & Business Strategy Consulting
Job Description
- Create short-form and long-form content (IG/TikTok/Reels/YouTube/etc) from idea to execution: script, shot list, basic editing, and publishing.
- Track trends daily (audio, formats, memes, creators, platform updates) and translate them into content ideas that fit the brand.
- Build a weekly content plan: hooks, captions, CTA, and posting rhythm.
- Collaborate with design, social media, and marketing teams to keep content consistent with brand tone.
- Monitor performance (views, watch time, saves, shares) and iterate based on what works.
- Coordinate simple production needs: talent/crew, props, locations, and content deadlines.
Qualifications
- Proven portfolio in creating social-first content (especially short-form video).
- Strong sense of trends + ability to adapt trends without looking “copy-paste.”
- Basic skills in editing tools (CapCut/Premiere/Final Cut) and simple motion/text.
- Comfortable on-camera or directing talent (optional but a plus).
- Understands content metrics and can turn data into improvements.
- Fast, organized, and consistent with deadlines.
