Deskripsi pekerjaan Data Analyst winnrs
Responsibilities:
- Client Reporting & Automation: Manage client performance reports, ensure data accuracy, and improve reporting efficiency through automation.
- Ad Hoc Performance Analysis: Analyze ad performance and compare periods (MoM, YoY, pre/post campaign) based on client needs.
- Internal Benchmarking: Build a benchmark database across clients, industries, and platforms to support pitching, strategy reviews, case studies, and internal evaluation.
- Brand & Campaign Intelligence: Identify brand performance trends and seasonal campaign patterns such as twin dates and paydays
- Internal Business Analytics: Support internal operational and financial analysis.
Requirements:
- Proficient in Google Sheets/Excel (formulas, pivot tables, data cleaning, and analysis).
- Experienced in building dashboards and data visualizations using tools such as Looker Studio or Power BI.
- Understanding of digital advertising and e-commerce metrics; familiarity with Meta, TikTok, Shopee, and Google Ads is a plus.
- Analytical, detail-oriented, able to validate numbers, and able to explain insights to non-technical teams.
- Experience with SQL, APIs, and automation tools is a plus.
