Persyaratan
Skills
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Deskripsi pekerjaan Creative Team Lead Lengua
- Create and give directions for any creative content output from a group of creative team members, from the ideations, visual layouts, digital imaging, motion graphics, copywriting, creative references, and storyline if needed
- Devise and establish creative ideas and oversee creative execution that answers the briefs from the client
- Create creative beyond normal ideation and presentation deck for clients and internal briefs
- Develop campaigns for the client brand, manage details about the product and required communication strategy, and create ideas that can be used across various platforms to support campaigns
- Remain up to date with current trends in the creative marketing field
- Coordinating with other divisions such as the production team or account team in terms to create a creative output that suits the brief and concept
- Work alongside the art director and content manager and report directly to the creative director
- Gain an understanding of the target audience and business related to campaign needs
- Invest time in broadening your industry knowledge by consuming the award-winning creative output, case studies, advertising journals, and past executions of campaigns
- Manage a team of creatives consisting of content writers, graphic designers, art director, and content manager
- Able to solve problems in terms of creative executions quickly through a discussion with team members or the creative director
- At least 2 years of relevant experience as senior art director or senior copywriter, preferably at an advertising, creative or digital marketing agency (Preferably from ATL or Digital Agency)
- Advanced knowledge and prior experience implementing creative advertising visuals, headlines, content copy, and award-winning/industry benchmark ideas and executions that meet our target audiences’ tastes
- Ability to spot trends, assess new social media data from TikTok, Instagram, and Facebook, also to keep abreast with the latest marketing techniques
- Ability to give both broad & specific communication direction for the team to come up with creative campaign ideas and gain an understanding of the market and target audience
- Ability to spark and create creative ideas from brainstorming or discussion sessions
- Proven experience leading a campaign and a creative team end-to-end, as well as managing the expectations of stakeholders
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