Creative Producer

Creative Producer – TikTok Live Dance

Job Description

We are looking for a Creative Producer to develop, manage, and execute engaging TikTok Live Dance content aimed at increasing audience engagement, viewer retention, and gift performance. The ideal candidate understands TikTok Live trends, entertainment content, audience behavior, and is capable of creating creative concepts for dance live streaming.

Responsibilities

1. Develop creative concepts and content strategies for TikTok Live Dance.
2. Plan daily, weekly, and campaign-based live streaming themes.
3. Direct hosts/talents during live sessions to make the content more entertaining and interactive.
4. Create live flow, challenges, games, gimmicks, and engagement activities during live streaming.
5. Monitor TikTok trends, viral content, music trends, and competitor activities.
6. Coordinate with hosts, team leaders, moderators, and operational teams to optimize live performance.
7. Analyze live streaming performance including viewers, retention, engagement, and gift coin results.
8. Provide creative feedback and improvement strategies to talents.
9. Prepare scripts, talking points, and content references before hosts go live.
10. Support special events, collaborations, and seasonal live campaign.

Qualifications

1. Minimum 1–2 years of experience in the creative, content, or live streaming industry.
2. Fluent communicating in English.
3. Familiar with the TikTok Live ecosystem and dance/live entertainment content.
4. Strong understanding of TikTok trends, audience engagement, and viral content strategies.
5. Creative, proactive, and able to consistently generate fresh content ideas.
6. Good communication and coordination skills.
7. Able to work in a fast-paced and dynamic environment.
8. Willing to work flexible hours following live streaming schedules.
9. Experience managing creators, hosts, or influencers is a plus.
10. Basic understanding of performance analysis and live streaming metrics is preferred.