Deskripsi pekerjaan Creative Director PT. FORME STUDIO INDONESIA
Role Overview
We’re looking for a highly creative Social Media Manager who will become the driving force behind Forme Studio's digital presence.
This is a hands-on role for someone to work in a very small team of founders who loves storytelling, content creation and building brands through social media, you will be working directly with the founders to decide the direction of the brand itself.
You’ll be responsible for developing content ideas, coordinating photo and video shoots, creating and publishing content, managing our social media channels, engaging with our audience and supporting our sales team through compelling digital storytelling.
Key Responsibilities
Social Media Strategy & Execution
- Lead overall creative vision and visual strategy for the brand across all marketing and commercial channels.
- Handle Video & photo editing with marketing material
- Own and manage the day-to-day execution of Forme Studio's social media strategy.
- Design and create the best unboxing experience possible for the consumer
- Manage Forme Studio's Social Media accounts across multiple platforms
- Develop and maintain monthly and weekly content calendars.
- Ensure a consistent and engaging publishing schedule across all platforms.
- Stay ahead of social media trends, platform updates and emerging content formats.
- Monitor performance and continually optimise content based on insights and analytics.
- Oversee social media campaigns, digital ads, and CPAS performance
Content Ideation & Creative Direction
- Develop creative content ideas that improve brand image and recognition.
- Plan content around key business initiatives, launches, projects and events.
- Presentations: Present creative concepts, effectively communicating the vision and strategy.
- Build content series that people genuinely look forward to following.
- Constantly bring fresh ideas that strengthen the Forme Studio brand.
Content Creation
- Coordinate and direct photography and videography shoots.
- Film, edit and publish engaging short-form videos, reels and stories.
- Write compelling captions that reflect the Akura Villa's brand and tone of voice.
- Create visually engaging carousel posts and graphics using Canva or Adobe Creative Suite.
- Build and maintain a well-organised content library.
Brand Ownership
- Elevate the Forme Studio's brand across every piece of content.
- Maintain consistency in visual identity, messaging and storytelling.
- Ensure every post reflects our values, attention to detail and premium positioning.
- Work closely with our founders.
Collaboration
You’ll collaborate daily with our founders, outsource your needs for creative endeavors and find your own personnel for tasks
We’re looking for someone who doesn’t wait for content to happen. We’re looking for someone who creates it.
About You
You have a strong eye for aesthetics, understand what makes great content and genuinely enjoy creating engaging social media. You don’t wait to be told what to film, you proactively come up with ideas, organize shoots and create content people actually want to watch. You’re equally comfortable behind the camera, coordinating a shoot or sitting down to edit a reel. Most importantly, you’re excited about helping build a brand from the ground up.
Minimum Qualifications
- Bachelor’s degree in Graphic Design, Visual Communication, Multimedia, Marketing, or related field.
- Has a strong portfolio showcasing branding, marketing campaigns, and digital projects.
- Minimum 1-3 years of experience in creative design, branding, or marketing design.
- Strong experience in brand identity, campaign design, and creative direction.
- Experienced in digital content, retail branding, packaging design, and visual merchandising.
- Strong understanding of brand consistency and commercial-driven design execution.
- Experience managing designers, external vendors, agencies, and production partners.
- Familiar with Adobe Creative Suite, Figma, Canva, and AI creative tools.
- Strong leadership, communication, project management, and execution skills.
- Able to work cross-functionally with Marketing, Sales, Retail, and Product teams.
- Must be fluent in English, both written and spoken.
Bonus Points for:
- Previous startup and/or design agency experience.
- Experience handling design requests for MSMEs, large corporations, and entrepreneurial initiatives.
