Copy Writer

Key Responsibilities:

• Content Creation: Craft compelling copy for product packaging, website content, social media campaigns, and marketing catalogs.

• Brand Storytelling: Develop a unique brand voice that resonates with beauty enthusiasts and professional partners.

• Campaign Development: Collaborate with the creative team to brainstorm and execute innovative marketing ideas for new product launches.

• SEO Optimization: Write SEO-friendly blog posts and product descriptions to drive organic traffic.

• Market Research: Stay up-to-date with the latest beauty trends, skincare ingredients, and competitor strategies.

Requirements:

• Language Mastery: Exceptional written and verbal communication skills in English and Bahasa Indonesia.

• Experience: Proven experience as a Copywriter (experience in the cosmetics, skincare, or lifestyle industry is highly preferred).

• Creative Flair: Ability to turn technical product specifications (ingredients/benefits) into engaging, consumer-friendly language.

• Portfolio: A strong portfolio demonstrating a variety of writing styles and creative campaigns.

• Education: Bachelor’s degree in Communications, Marketing, English Literature, or a related field.

• Detail-Oriented: Perfectionist in grammar, spelling, and tone consistency.