Chief Marketing Officer

Jenna and Kaia

Perusahaan tidak menampilkan gaji

Marketing Direktur Marketing

Penuh Waktu · Kerja di lokasi

Minimal Sarjana (S1)

3 - 5 tahun pengalaman

Lowongan ini telah ditutup

Persyaratan

Kerja di lokasi

3 - 5 tahun pengalaman

Minimal Sarjana (S1)

30-45 tahun

Skills

Creative Planning

Marketing Communications

Marketing Management

Affiliate Marketing

Digital Marketing

TikTok

Sales Analysis

Sales Strategy

Social Media

Sales and Marketing

Store Sales

Sales Management

Sales Operations

Marketing Strategy

Google Analytics

Meta Ads

Creative Strategy

Content Marketing

Content Strategy

Loker ini dikelola oleh

Tim HRD

Perusahaan Premium

Deskripsi pekerjaan Chief Marketing Officer Jenna and Kaia

Kualifikasi

Pendidikan minimal S1 Marketing, Business, Communication, atau bidang terkait.
Memiliki pengalaman minimal 5–8 tahun di bidang marketing, terutama di industri fashion / retail / e-commerce.
Memiliki pengalaman minimal 2–3 tahun di posisi leadership (Head/Manager/CMO level).
Memahami strategi digital marketing, social media marketing, performance ads, marketplace, dan live commerce.
Memiliki kemampuan analisa data marketing dan pengambilan keputusan berbasis data.
Berpengalaman mengelola brand campaign, product launching, dan strategi promosi.
Memiliki kemampuan leadership, komunikasi, dan problem solving yang baik.
Kreatif, up to date dengan trend fashion dan trend marketing digital.
Terbiasa bekerja dengan target penjualan dan growth brand.
Mampu bekerja secara strategis sekaligus eksekusi operasional bersama tim.

Job Description
Menyusun dan mengimplementasikan strategi marketing secara menyeluruh untuk meningkatkan brand awareness, traffic, dan penjualan Jenna&Kaia.
Mengembangkan strategi digital marketing meliputi marketplace (Shopee, TikTok Shop, dll), social media, live streaming, ads, dan campaign marketing.
Mengelola dan mengarahkan tim marketing seperti social media, content creator, live streaming, campaign, dan performance marketing.
Merancang dan menjalankan campaign marketing, promo, dan launching produk untuk meningkatkan engagement dan conversion.
Menganalisis data performa marketing (traffic, conversion rate, ROI, ads performance) untuk menentukan strategi yang lebih efektif.
Berkolaborasi dengan tim creative, sales, live streaming, dan product development untuk memastikan strategi marketing selaras dengan kebutuhan bisnis.
Mengembangkan brand positioning dan brand identity Jenna&Kaia agar lebih kuat di pasar fashion.
Mengelola budget marketing secara efektif dan memastikan penggunaan budget memberikan hasil yang optimal.
Mengidentifikasi trend fashion dan trend marketing digital untuk menjaga daya saing brand.
Membangun kerja sama dengan KOL, influencer, affiliate, dan partner campaign untuk memperluas jangkauan brand.

Jenna and Kaia

11 - 50 karyawan

Jenna&Kaia is one of the modest fashion brands in Indonesia. Our collection is not only stylish but also versatile and easy to wear for all occasions. It’s designed with mixing and matching in mind so that our customers can create their own unique looks while still feeling comfortable and confident.

Lira Krisnalisa, the owner and visionary behind Jenna&Kaia, found inspiration in her two daughters’ names, Jenna and Kaia, which adds a personal touch to our brand. This heartfelt connection serves as a driving force for our mission to empower Indonesian urban women and enhance their self-assurance through fashion.

We understand the diverse needs and preferences of our customers, which is why our collections are thoughtfully designed to appeal to a wide range of styles and body types. Whether it’s a casual day out, a formal event, or a modest fashion requirement, we ensure that every woman can find something suitable to complement her unique personality and taste.

We are dedicated to providing women with stylish, versatile, and confidence-boosting clothing options. By embodying the uniqueness of each product, offering ease of use and mix-and-match possibilities, we are here to resonate with Indonesian urban women and celebrate their individuality.

Alamat kantor

Head Office: 📍Jl. Cimanuk No.35, Citarum, Kec. Bandung Wetan, Kota Bandung, Jawa Barat 40115 , Warehouse: 📍Jl. PSM No.40, Kiaracondong, Kota Bandung, Jawa Barat

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