Deskripsi pekerjaan Brand Fashion Manager PT Top Intera Jaya
Role Description
We are looking for a Fashion Brand Manager to lead the growth and positioning of our brand. This role is key in maintaining brand identity, engaging our target audience, and driving business success.
As a Fashion Brand Manager, you will develop and implement marketing strategies, oversee brand collaborations, and manage multi-platform presence. You’ll work closely with design, marketing, and sales teams to ensure a cohesive brand message. The ideal candidate is creative, strategic, and well-versed in fashion industry trends and consumer behavior. Strong communication skills, a sharp eye for aesthetics, and the ability to manage multiple projects are essential.
Drive Brand Growth – Develop and execute strategies to strengthen market presence and brand recognition.
Creative Collaboration – Work closely with design and marketing teams to ensure a cohesive and impactful brand identity.
Market Insights – Analyze trends and consumer behavior to uncover new opportunities.
Campaign Leadership – Oversee marketing campaigns, product launches, and promotional events to maximize engagement.
Strategic Partnerships – Build and maintain relationships with influencers, collaborators, and key industry partners.
Performance Optimization – Track brand performance metrics and refine strategies for continuous growth.
Visual Excellence – Ensure brand aesthetics and messaging align with core values.
Industry Awareness – Stay ahead of fashion trends and competitive movements to keep the brand relevant and innovative.
What We’re Looking For:
✔ Educational Background – Bachelor’s degree in Marketing, Business, Fashion, or a related field.
✔ Industry Experience – Proven track record in brand management within the fashion industry.
✔ Marketing Expertise – Strong understanding of marketing strategies, consumer behavior, and market trends.
✔ Communication & Leadership – Excellent interpersonal skills to collaborate with teams and external partners.
✔ Multitasking Pro – Ability to juggle multiple projects, meet deadlines, and thrive in a fast-paced environment.
✔ Creative Visionary – A strong sense of aesthetics with the ability to bring a brand’s identity to life.
✔ Data-Driven Approach – Proficiency in market research and data analysis to inform strategic decisions.
✔ Digital Savvy – Knowledge of digital marketing, social media platforms, and emerging industry trends.
